Zama Khumalo is a very strong candidate on the programme and currently runs a community homestay called Awesome Zulu Village, which is supported by some high-end lodges around iMfolozi as well as Airbnb. Her business is very well developed (although highly impacted by Covid related travel restrictions.) To address this Zama is expanding into a range of community-orientated “bonfire” evenings and diversifying her marketing efforts to try to reach more local and diverse markets (her business is currently highly reliant on Airbnb)